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The Birth of Nutraceuticals

Written by Dr Robert Verkerk

Find out how nutraceuticals first evolved and are now a booming industry bringing the power of plants to a shelf near you.


While pharma engaged in intensive research and developments on new, patented drugs, and was forced to spend more and more money on both safety and efficacy trials required by licensing authorities, its earlier research on nutrients was largely abandoned. The companies continued to manufacture and sell vitamins and minerals, and the one-a-day multi-vitamin and –mineral supplement became the norm on many a breakfast table. These products, like their counterparts today, were seen largely as daily insurance for the prevention of deficiency diseases like scurvy, beriberi, pellagra and rickets.

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