A voice for
herbal medicine

We share traditional, scientific and practical insights written by experienced herbalists and health experts from the world of herbal medicine and natural health

About us

We are here to be a voice for herbal medicine

Herbal Reality was created to support an environment where herbal medicine thrives for the benefit of society. Our mission is to share traditional, scientific and practical insights into herbal medicine that inspire a deeper understanding of the power of plants and natural healing. We strive to empower, engage and evolve society’s cultural relationship with healing plants and medicines.

Read our full ethics statement.

Who we are

Herbal Reality is brought to life by the contributions of our authors, the support of The Earthsong Foundation, the guidance of the Herbal Expert & Research Body (HERB) team, and the vision, care and collaboration of our Herbal Reality team:

Sebastian Pole

Sebastian Pole — Founder of Herbal Reality

I started Herbal Reality in 2020 to share traditional, scientific and practical insights into herbal medicine that informs a deeper understanding of the power of plants and clinical herbalism.

Along with my herbal studies and clinical practice, much of what I have learned about the intricacies of the herbal world has come from my time with Pukka Herbs that I co-founded in 2001.

I have travelled to hundreds of organic farms around the world pioneering sustainable herbal value chains, rigorous quality systems and a regenerative approach to business.

I now work with Earthsong Seeds, a medicinal seed project in the UK growing over 100 species to encourage the tradition of the self-empowered apothecary; growing and making health-remedies yourself. I am also a trustee of Earthsong Foundation and serve on the Advisory Board of the American Herbal Pharmacopoeia.

I have written Ayurvedic Medicine: The Principles of Traditional Practice, A Pukka Life, and Cleanse, Nurture, Restore with Herbal Tea.


Eve Brazil

Eve Brazil — Editor

I am an editor, writer, and medical herbalist, currently living afloat along the London canals.

My pursuit of a healing practice formally began with a BSc in Biomedicine at King’s College London followed by an MSc in Physiology, Pharmacology and Neuroscience in Bristol, where I first discovered the medicinal virtues of herbs with Herbalists Without Borders.

After working in academic publishing for Nature Communications journal, I encountered Aeon Books, and have edited their publications for several years now, on titles such as Plant MedicineThe Humoral HerbalPhysicThe Herbalist’s Guide to Pregnancy, Birth and BeyondThe Tree Dispensary and many moreSince 2023, I have been writing for Organic Herb Trading, which has fostered a determination to raise our collective awareness of sustainability issues in the herbal industry and to respond to them responsibly as a community. With the National Institute of Medical Herbalists, I am also an editorial board member for the Power of Plants magazine. Earlier this year, I was delighted to join Herbal Reality as sub-editor, and now, as editor, I manage all of our publications.

Enchanted by how herbal medicine can connect, empower and heal, I aspire to imbue all of my pursuits with plant wisdom — to nurture our connection to plants, land, and community, and to inspire action that protects the health of people and the planet.

Feel free to connect on LinkedIn.


Becs Collison–Walker — Assistant Editor

Becs Collison–Walker — Assistant editor

Dedicated to the path of natural health and healing, I have worked in complementary health for over 10 years, spanning a variety of roles including practice and operational management, content creation and product development.

I am also the founder of Rebecca Botanicals, an independent business manufacturing and selling natural and organic beauty products.

Initially fostered by a degree in anthropology, my interest sharpened to focus on the ways in which plants have been used medicinally by different cultures globally.

My passion currently lies in striving to empower people and communities to nurture health and wellbeing through herbal knowledge.

Read Becs’ author page.


Libby Roberts

Libby Roberts — Marketing lead

I began my career in marketing over ten years ago, working for e-commerce brands in London. I then spent five years at Pukka Herbs in the global marketing team, first in Bristol and later in Amsterdam. Whilst there I had the privilege of working alongside an inspiring group of herbalists, Ayurvedic practitioners, and researchers, who taught me a great deal about the benefits of plants and their synergistic properties within tasty herbal tea blends.

In early 2025, I transitioned to freelance consultancy to focus on projects that align with my values and interests. A lifelong fascination with plants, nature, and wellbeing continues to inspire my work. Whether identifying wild herbs along the coastline or developing meaningful brand strategies. 

I am also a student at Heartwood Education, where I am enrolled on their professional herbal medicine course. Whilst away from my laptop, you can usually find me exploring the beaches of South Wales where I live or helping out at my sister’s organic market garden.


Jessika Thiele Herbary Creative

Jessika Thiele — Website coordinator

I am a creative at heart and have been with Herbal Reality from the first day, helping the website grow.

With a background in writing, I support a variety of charities and businesses with website management, copywriting, SEO, email marketing, social media campaigns, marketing strategy and project management.

I am based in Worcestershire and Herefordshire but with various B2C and B2B experience, I work for clients all around the UK. My professional certifications include a Certificate of Continuing Professional Development – Coding for Digital Professionals as well as Javascript and jQuery for Beginners. I am also PRINCE2 Project Management certified.

You can find out more about me on my website www.herbarycreative.com, and feel free to connect on LinkedIn.


Rebecca Lazarou

Rebecca Lazarou — Advisor and Herbal Reality author

Rebecca Lazarou is our science advisor here at Herbal Reality. She is currently completing her PhD at Kew Gardens and UCL School of Pharmacy in the medicinal plants and fungi of Cyprus. She is the founder of Laz The Plant Scientist where she sells sustainably sourced herbal medicines she has formulated, and is also a board member for the McKenna Academy.

She completed her degree in  Biomedical Science-Human Biology, always with the intention to study herbal medicines after. She then went on to study a master’s at UCL School of Pharmacy, in Medicinal Natural Products and Phytochemistry. Since then she has been a scientific researcher, editor for the academic Journal of Herbal Medicine, and pharmacology teacher at Betonica School of Herbal Medicine as well as other projects. Her career is an ecology of different disciplines spanning across medical science, ethnopharmacology, herbalism, holistic healthcare, cannabis and psychedelics.

You can read more about her work at www.rebeccalazarou.com and follow her educational content on social media @laztheplantscientist.

Read Rebecca’s articles on her author page.


Simon Mills

Simon Mills — Advisor and Herbal Reality author

I am a Cambridge medical sciences graduate and have been a herbal practitioner in Exeter since 1977. In that time I have led the main professional and trade organizations for herbal medicine in the UK and served on Government and House of Lords committees.

I have written standard textbooks used by herbal practitioners around the world, including with Professor Kerry Bone from Australia.

I was involved in academic work for many years, co-founding the University of Exeter pioneering Centre for Complementary Health Studies in 1987 (where we built a complementary research and postgraduate teaching programme from scratch), then at Peninsula the first integrated health course at a UK medical school, and the first Masters degree in herbal medicine in the USA, at the Maryland University of Integrative Health.

Read Simon’s articles on his author page.

Sign up to our newsletter

Sign up to our newsletter to receive the very latest in herbal insights.